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Let me talk about it, I have done several VI projects. The price of a full set of VIs is generally different, mainly depending on customer requirements, how many items need to be done by customers, usually 50,000 to 200,000, a bit or even more more or even more more more or even more. Low.
vi (CIS) Visual image system plan
. The infrastructure part.
. VI application specifications in the management field.
. VI application specifications in the production field.
. VI application specifications in the field of circulation.
5. VI application specifications in the field of promotion.
6. Delivery method.
. The foundation part.
(1) Enterprise logo specifications:
1, □ logo connotation and extension significance;
2, □ logo modeling and production standards;
3, □ logo color application specifications;
4 The specifications of near, medium, and long -distance proportions.
(2) Chinese name specifications:
1, □ Enterprise Chinese name connotation and extension significance;
2, □ Enterprise Chinese name modeling and production standards;
3, □ □ Companies of Chinese names for color use specifications;
4, □ Enterprise Chinese names are near, medium, and long -distance proportions.
(3) Enterprise English name specifications:
1, □ Enterprise English name connotation and extension significance;
2, □ Enterprise English name modeling and production standards;
3, □ Enterprise English name color color Use specifications;
4, □ Enterprise English names are near, medium, and long -distance proportions.
(4) Brand name specification:
1, □ brand name connotation and extension significance;
2, □ brand name modeling and production standards;
3, □ brand name color color Use specifications;
4, □ brand names near, medium, and long -distance ratio specifications.
(5) Specifications for slogans:
1, □ slogan connotation and extension significance;
2, □ advertising Chinese characters styling and production criteria;
3, □ slogan Color use specifications;
4, □ slogan near, medium, and long -distance ratio specifications.
(6) Combination of corporate signs and Chinese names:
1, □ styling and production standards;
2, □ color use specifications; Development of long -distance proportions.
(7) Combination of corporate signs and English names:
1, □ styling and production standards;
2, □ color application specifications;
3, □ near, medium, long -distance ratio change changes change specification.
(8) Combination of corporate signs with Chinese and English names:
1, □ styling and production standards;
2, □ color application specifications; Middle and long -distance proportions change specifications.
(9) Combination of corporate signs and brand names:
1, □ styling and production standards;
2, □ color use specifications; Development of long -distance proportions.
(10) Corporation (logo, name) coexist with brand logo:
1, □ coexistence of plane arrangement specifications;
2, □ coexistence size proportion specification;
3, □ Color comparison specifications when coexisting.
(11) Mascot specifications:
1, □ mascot naming, connotation and when to use;
2, □ basic shape and production standards;
3 , □ mascot clothing and color;
4, □ mascot series clothing;
5, □ mascot series action shape;
6, mascot and corporate logo coexistence:
① □ Plane arrangement specifications when coexisting;
② □ Size proportional specifications when coexisting;
□ Color contrast specifications when coexisting;
7, mascot and brand logo when coexisting:
□ When coexisting coexistence Graphic arrangement specifications;
② □ The size proportional specifications of coexistence;
□ Color contrast specifications when coexisting. rnrn（十二） 辅助系统规范：rn1、 □ 辅助形构成及制作标准；rn2、 □ 辅助形色彩运用规范（辅助色）；rn3、 Auxiliary shape coexistence and corporate logo coexistence:
① □ The plane arrangement specifications when coexisting;
□ The size specification of the size when coexisting; Auxiliary shape and brand logo coexistence specifications:
① □ The plane arrangement specifications when coexisting;
□ The size specifications of the size when coexisting;
5, auxiliary shape and mascot coexistence specifications:
① □ The plane arrangement specifications when coexisting;
□ The size proportional specifications of coexistence;
□ Color contrast specifications when coexisting.
(13) Standard font specifications:
1, □ Chinese, English, and numbers of the main title;
2, Chinese, English, and numbers of the subtitle; □ Chinese, English, and numbers in the text;
4, □ Chinese, English, and numbers.
(14) Standard font specifications:
1, single colors that are prohibited;
2, color combinations for prohibited used.
(15) Disable combination:
1, □ prohibit the use of deformed signs, corporate names and brand names; n3, □ Forbidden to use a combination of incorrect size;
4, □ Forbidden use of combinations with incorrect arrangements.
(16) □ Standard color sample card;
□ Auxiliary color sample card.
(17) □ Commonly used combination black drafts.
. VI application specifications in the management field.
(1) Office supplies:
1, business card:
□ Chinese common card;
□ English common card;
□ Chinese and English common cards ;
④ management business card.
2, stationery:
① □ A4 blank letter paper (Chinese, English);
□ A4 horizontal textbook (Chinese, English);
□ A4 square composition paper (Chinese);
④ □ 32 open blank note (Chinese and English).
⑤ 32 Open horizontal stools (in Chinese, English);
⑥ Calculation record form;
□ visit record form.
3, envelope:
① □ Large Chinese envelope;
② □ medium number Chinese envelope;
□ Timinal Chinese envelope;
□ Large Western -style envelope.
□ Mid -number Western -style envelope;
□ Top Western -style envelope;
4, data bag:
□ cowhide paper data bag;
□ white version paper information Bag;
□ hard card paper information bag.
5, □ dossier clip.
6, office pen:
① □ pen;
□ signature pen;
□ round bead pen.
④ □ pencil.
7, folder:
① □ Page type folder;
② □ punch folder;
□ Pressing edge folder.
8, notebook:
① □ horizontal notes;
② □ blank speed notes;
□ telephone record book.
9, briefcase:
① □ business briefcase for business;
② portable mobile phone bag;
□ official box.
10, attendance record:
① □ employee card;
② □ employee computer management IP card.
11, □ bulletin board.
12, daily label supplies:
① □ CD -tags and labels;
① disk tags;
□ Mo tags;
□ video tape tags.
⑤ recording tape label;
□ Product sample label;
□ Parts sample tags.
13, office furniture and office decoration:
① □ Classification of the office of the competent personnel;
□ The office specifications of ordinary civilian staff;
□ Conference room specifications; ;
□ employee lounge specification;
□ employee restaurant specifications;
□ employee dormitory specifications;
□ library room specifications;
⑨ □ data room specifications;
⑩ □ office building lobby specification;
⑾ □ Company front desk specification.
(2) Daily transaction management forms (black and white):
1, □ fax paper;
2, □ conference records;
3, □ internal notification;
4, □, □ Employee notice;
5, daily affairs certificate:
① □ work permit;
□ traffic permit;
□ Visiting certificate;
□ VIP card;
□ Parking certificate Essence
6, □ Application form;
7, □ Entry registration form;
□ job search interview registration form;
8, □ employee employment contract.
9, □ work notice.
(3) Document supplies:
1, □ Contract cover and inner page format;
2, □ planning book cover and inner page format;
3, □ work The cover and inner page format of the plan;
4, □ Work summary cover and inner page format.
(4) Financial management form class:
1, daily financial management:
① □ borrowing list;
□ Please buy orders;
□ Clear orders ;
④ □ application form;
□ Reimbursement form;
⑥ Payment certificate;
2, warehousing financial management:
① □ registration form;
□ □ the registration form of the item;
□ inventory point pairs;
□ Supplier registration form.
3, sales financial management:
① □ receipt receipt;
② □ sales invoice;
□ registration form.
(5) Sales staff daily work forms:
1, □ quotation form;
2, □ monthly sales report;
3, □ weekly work plan table;
4, □ Delivery application form.
(6) Book format specifications (CD Management):
1, text specifications of solemn documents (such as notice, transfer notice, etc.):
□ Main title fonts (Chinese, English, numbers, numbers, numbers, numbers, numbers, numbers );
② □ subtitle, small title fonts (Chinese, English, numbers);
□ The text (Chinese, English, numbers); Numbers);
⑤ Arrangement standard specifications (size size, line frame size, line
spacing, word spacing, page edge, etc.).
2, the text specifications of daily office documents (such as planning books, marketing plans, etc.):
① □ main title fonts (Chinese, English, numbers); Chinese, English, numbers);
□ The text (Chinese, English, numbers);
④ Note fonts (Chinese, English, numbers); , Frame size, line spacing, word spacing, page edge, etc.).
3, the text specifications of management documents (such as financial forms, management forms, etc.):
① □ main title fonts (Chinese, English, numbers); , English, numbers);
□ The text (Chinese, English, numbers);
④ Note font (Chinese, English, numbers); The size of the wire frame, line
, spacing, pitch spacing, etc.).
(7) Instructions in the management field:
1, □ office area plan;
2, □ venue recognition signs; □ Direction signs.
3. VI application specifications in the production field.
(1) Product packaging application specifications:
1, □ Product nameplate;
2, □ outer packaging:
□ The application specifications of brand names on outer packaging;
□ Enterprise Application specifications of names on outer packaging;
□ Application specifications of product models on outer packaging.
3, □ manual;
4, □ warranty card;
5, □ product qualification certificate;
6, □ blocking sticker;
7, □ packaging belt.
(2) Specifications for the application of employee clothing.
1. Production supervisor:
① □ Male production supervisor autumn and winter dress;
□ Men's production supervisor summer dress;
□ Female production supervisor autumn and winter dress;
□ Female production supervisor summer dress.
2, technical workers:
① □ Men's technical workers autumn and winter dress;
□ Men's technical workers summer dress;
□ Female technical workers autumn and winter clothes;
□ Female technical workers summer dress.
3, ordinary workers:
① □ Male ordinary workers autumn and winter dress;
□ Male ordinary workers summer dress;
□ Female ordinary workers autumn and winter clothes;
□ Female ordinary workers summer dress.
4, guards:
① □ Male Guard Autumn Winter Instant;
□ Male Guard Summer Clothing;
□ Female Guard Autumn and Winter Course;
□ Female guards summer.
5, chef:
① □ Male chef autumn and winter dress;
□ male chef summer dress;
□ female chef autumn and winter dress;
□ Female chef summer dress.
6, sportswear:
① □ Men's autumn and winter sportswear;
□ Men's summer sportswear;
□ Female autumn and winter sportswear;
□ Women's summer sportswear.
(3) Instructions in the production field.
1, □ production flow chart;
2, □ Flowing workshop logo sign;
3, □ safety publicity column;
4, □ production slogan specifications;
5, □ floor signs signs ;
(4) Factory building specifications:
1, □ building appearance;
2, □ plant entrance;
3, □ plant center green belt;
4, □ plant logo logo logo Best.
(5) Others:
1, □ smoking ban;
2, □ parts and cupboard;
3, □ production tool cabinet;
4, □ debris rack; r; r; r; r; r; r; r; r; r; r; r; r; n5, □ fire extinguisher;
6, □ Medicine box;
7, □ trash can.
. VI application specifications in the field of circulation. rn（一） 交通运输工具：rn1、 □ 大型货柜车；rn2、□ 中型厢型货车；rn3、□ 小型客货两用车；rn4、 □ Vancar;
5, □ Employee bus;
6, □ Employee bus China Bus;
7, □ daily business car;
8, □ motorcycle;
9, □ □ □ □ □ □ □ □ □ □ □ □ □ □ □ □ □ □ □ □ □ □ □ □ □ □ □ Bicycles;
10, □ hand carts;
11, □ pile high cars;
12, □ handboard car;
13, □ crane;
14, □ others.
(2) Sales site display specifications:
1, plane distribution planning:
□ long -shaped store graphic distribution plan;
③ □ three sides of the wall counters plane distribution plan;
④ □ two sides of the wall counters plane distribution plan;
□ single -sided wall counters plane;
□ neutral style not Plan for the flat laying of the wall.
2, color planning:
① □ specialty store store color planning;
② □ The main wall of the specialty store;
□ counter color planning;
□ floor color planning;
□ smallpox color planning;
□ wall color planning;
□ staircase color planning;
□ color planning in the bathroom.
3, material planning:
① □ ceiling material planning;
□ floor material planning;
□ wall material planning;
□ specialty store facade material planning;
⑤ signature material planning.
4. Product display design:
① □ Formation specifications;
□ Product stacking specifications;
□ single product display rack;
□ multiple product display racks;
□ Single product display platform;
□ Many product display platforms;
□ Publicity materials display specifications.
5, supporting supplies:
① □ Propaganda data rack;
□ Product tag;
□ Product price plate;
□ ground POP adhesive sticker;
□ Stairs stairs POP adhesive;
□ Authorized to distribute bronze medals.
6, □ display specifications;
7, □ sample cabinet display specifications;
8, □ window display specifications.
(3) Sales staff clothing planning.
1. Business personnel clothing:
① □ Male business personnel autumn and winter dress;
□ Male business personnel summer dress;
□ Female business personnel autumn and winter clothes;
□ Female business staff summer dress Essence
2, promoters:
① □ Male promoter autumn and winter dress;
□ Male promoter summer dress;
□ Female promoter autumn and winter clothes;
□ Female promoter summer clothing.
5. VI application specifications in the promotion field.
(1) Sign signature clip.
1, □ direct indicator signboard;
2, □ horizontal indicator signboard;
3, □ standing signboard;
4, □ counter after signboard;
5, □ roof neon light light Signboards;
6, □ Tower neon signature;
7, □ ordinary signboards on the top of the building;
8, □ ordinary signboards of the building; □ (agent) dealer signboard;
11, □ sliding gate application;
12, □ multi -directional signboard;
13, □ stereo signboard.
(2) Media advertising logo application.
1, □ TV advertising label;
2, □ 1/2 version newspaper advertising logo application;
3, □ 1/4 version newspaper advertising logo application;
4, □ horizontal 1/ 3 version of the newspaper advertising logo application;
5, □ full page magazine advertising logo application;
6, □ cross -page magazine advertising logo application;
7, □ recruitment, announcement advertising logo application;
8 □ Introduction information logo application;
9, □ poster logo application;
10, □ VCD, DVD screen display diagram. ;
(3) Advertising flag.
1, □ Company name -straight color flag;
2, □ brand name straight color flag;
3, □ company name horizontal hanging flag;
4, □ brand name horizontal hanging flag;
5, □ theme activity for straight color flags;
6, □ theme activities for horizontal hanging flags;
7, □ large company name hanging flag;
8, □ large brand name hanging flag ;
9, □ table flag;
10, □ reward for the brocade flag;
11, □ small string flag.
(4) Gift packaging.
1, □ cowhide paper packaging bag;
2, □ color print packaging bag;
3, □ plastic vest bag;
4, □ plastic handbag bag;
5, □ monochrome gift Packaging paper;
6, □ color print gift paper;
7, □ monochrome gift box;
8, □ color print gift box.
(5) Common gift logo application.
1, □ lighter;
2, □ advertising umbrella;
3, □ large solar umbrella;
4, □ advertising clock;
5, □ hanging calendar;
6, □ □ □ Calendar;
7, □ small balloon;
8, □ large air balloon;
9, □ mascot spinker;
10, □ mascot stereo stickers;
11, □ advertisements Table;
12, □ advertising shirt;
13, □ advertising cap;
14, □ pen seat;
15, □ business card box;
16, □ calculator;
17, □ Others.
(6) Others.
1, □ Invitation card and seal;
2, □ birthday card and seal set;
3, □ greeting card and seal set;
4, □ Thank you card and seal set;
5, □ □ □ Christmas card and seal set;
6, □ New Year's Card and seal.
6. Delivery method.
(1) VI manual printing book: Including the design part of the basic component and in various application items, it is necessary to display the effect of the display effect, and it is booked into a book, which is mainly used for reference production; MO.
(2) Computer Application CD: It mainly includes standard black drafts and color drafts of various basic elements, fonts of various standard fonts, various commonly used management forms, document systems, and VI specifications. The part of the film directly is mainly provided in the company's or branch computers.
(3) Computer disk: It mainly includes various commonly used documents and forms for employees to use it directly when traveling.
n n n, do you want to do this?
The truly complete Vi set up at least 200 projects, ranging from 100,000 to 200,000.
vi design details
basic system design project
1: Enterprise logo (or product logo)
□ logo and logo creative description □ logo standard production specifications □ Last use specifications □ The scope of non -infringement of the logo □ logo anti -white use specification □ logo black and white use specifications □ logo hot, silver, seal gold, silver use specifications □ logo use specifications □ logo specific color effect display
2: Enterprise standards Font
□ Companies full name Chinese font □ Enterprise full name Chinese font system specifications □ Enterprise abbreviation Chinese font □ Enterprise abbreviation Chinese font system specifications □ Enterprise full name English font □ Enterprise full English font system specifications □ English fonts □ Enterprise abbreviation English Font production specifications □ Chinese, English minimum use specifications □ Chinese, English standard word anti -white use specifications □ Chinese, English standard characters black and white use specifications
3: Enterprise standard color
□ Enterprise standard color □ Enterprise auxiliary color □ Background color use regulations □ color matching combination special table □ background color color care □ background color phase
4: Enterprise auxiliary graphics
□ Auxiliary graphics □ Auxiliary lines Specifications □ Auxiliary graphics, auxiliary lines of anti -white use specifications □ auxiliary graphics, auxiliary lines with black and white use specifications
5: mascot
□ Basic modeling of mascots Printing font
□ Special printing fonts in Chinese □ Enterprise English -specific printing fonts
7: Basic element combination specifications
□ Full name of Chinese, English (abbreviated) □ Standard word specifications r
8: Disable Combination Specifications
□ Signing for combination specifications □ logo and Chinese and English prohibition combination specifications □ color prohibition combination specifications
n office system design project
□ domestic stationery □ international Introduction paper □ Specialty letter paper □ Nongju □ True paper □ Bill folder □ contract folder □ Contractbook specification format □ salary bags □ recognition card (work permit) □ temporary work certificate □ work notice Bag □ Dangzong paper □ public letter paper □ Memorandum □ Briefing □ Sign □ File Title □ Direct, horizontal table specifications □ Phone records □ Office stationery □ job hires Box □ business card table □ Standal signs □ Time to post labels □ Opinion box □ Manuscript box □ Corporate badge □ Paper Cup □ Cushion cup □ Office pens, strokes □ notebook □ public document □ Naval book □ Leading card □ National flag, corporate flag, mascot flag flag The shape of the seat □ Hanging flag □ the roof hanging flag □ the table flag
Corned relationship design □ Mouse pad □ Hanging Calendar Regulations □ Taiwan Calendar Regular specifications □ Calendar Card layout specifications □ Postcode specifications □ Small gift box □ gifts □ logo umbrella
n environmental system design project
□ Enterprise gate door Appearance □ Enterprise Factory Extermination □ Office Building Significance Map □ Building outdoor signboard □ Company Name Lord □ Company Name Marble Slope Treatment □ Company Institution Flat Map Card □ public facilities □ cloth notice board □ production area building logo setting specifications □ stand -up road guide card □ stand -up road signs □ 立 标 □ Welcome slogan Road -oriented signs □ workshop logo sign and ground -oriented line □ workshop logo sign and ground -oriented line □ production workshop door plate specification □ branch company vertical house card □ production area plane indicator chart □ production area indicator □ reception platform and background Board □ Indoor Enterprise Psychological Signing Same Same □ Glass and Window Wake -up Decoration Belt □ Workshop indoor logo □ Warning signboard □ Public area indication function symbol □ Company visit instructions □ Different instructions of various departments Business Office Exit / Path Plan
The display system design items
□ Standard booths, exhibition board forms □ Special display specification specifications □ Standard booth specifications Frame □ Conference affairs
The appearance design items of car body
□ Publicized vehicle □ Bicycles □ large transport truck □ Small transport truck □ container transport vehicle □ special models
clothing system design items
□ Management staff men's clothing □ Spring and autumn clothing shirt □ spring and autumn clothes □ employee men's clothing □ Women's clothing □ winter cold prevention workwear □ sportswear, sports cap, T -shirts (T -shirts Cultural shirt) □ Foreign service personnel clothing □ Safe helmet □ Work cap
Sales store design project
□ Small sales stores □ Large -scale sales store □ Store horizontal, vertical, square signboards □ shopping guide flow graph specifications □ Store background board (image wall) □ Store booth □ Accessories cabinets and shelves □ Store light box □ standing light box □ Data rack □ Temple environment
n packaging system design project design project
□ Large -piece commodity transportation packaging □ Outside packaging box (wood, paper) □ Commodity series packaging □ Gift box packaging □ Packaged paper Packaging carton Notice layout rules □ Description Turnment specifications □ Sealing box glue □ Conference affairs
Plocked system design projects
□ TV advertising logo fixing Pass) □ Magazine advertising specifications □ Poster layout specifications □ series theme posters □ Large -scale street signs specifications □ Light box advertising specifications □ Bus body advertising specifications □ Double -layer car body advertising specifications Advertising Specification □ Nei Red Light Light Marking Effects □ Direct Mail DM Page Model Model □ Advertising Promotion Paper Cup □ Direct Mail Mail Trichinage Model Code □ Corporation cover, layout specifications □ Annual report cover layout specifications □ Publicity discount cover cover surface And the bottom layout specification □ Product single page instructions specification □ Pay folding publicity card specification 7 □ Network homepage layout specification □ Category specifications □ CD cover specifications Identify the night effect □ Exhibition board display specifications □ counter vertical POP advertising specifications □ stand -up POP specification □ Hanging POP specification □ Product technical information description □ Product manual
Enterprise VI design projects include two major systems: basic design and application design.
, VI basic design system:
1. Sign design
2. Standard font design
3. Standard color
4. n6. Special printing fonts
7. Basic element combination specifications
2. Vi application design system:
1. Clothing specifications
4. Enterprise car body design
5. Enterprise logo symbol indicator system
6. Commodity packaging recognition system
7. n9. Sales store logo system
10. Regeneration tool
The above is the directory of the VI design project. The specific total project table is about 300 small items. Each design company may adjust each year. Beijing Jiuwei Design and other design companies.
Set A-Simplicity price
Enterprise logo design corporate standard printing font 5000 yuan
B package-economy price
Enterprise logo design corporate standard printing font basic application (including business cards, stationery paper, letter paper, stationery paper, stationery paper, letter paper, stationery paper, letter paper, letter paper, letter paper, letter paper, letter paper, stationery paper , Large and small envelope, file bag, handbag) 10,000 yuan
C package-standard price
VI basic system VI application system (optional 30 items in B1, B2) 30,000 yuan
D package meals -Gouting price
VI basic system VI application system (B1, B2, B3, B4, B5 selection of 80 items) 60,000 yuan
E sets-luxury price n Vi basic system VI application system 160,000 yuan